Borussia Dortmund and Lagardère Sports extend their cooperation under new economic conditions
DGAP-News: Borussia Dortmund GmbH & Co. KGaA / Key word(s): Contract Borussia Dortmund and Lagardère Sports extend their cooperation under new economic conditions
18.12.2017 / 17:06 The issuer is solely responsible for the content of this announcement.
Borussia Dortmund GmbH & Co. KGaA ("Borussia Dortmund") extend its marketing cooperation with Lagardère Sports Germany, Hamburg ("Lagardère Sports") until 30.06.2026. Lagardère Sports will continue to market Borussia Dortmund's national and international advertising, media and hospitality rights, but from July 1, 2020 onwards, to improved commission rates in favor of Borussia Dortmund. A revenue share in favor of Lagardère Sports for centrally marketed media rights is no longer subject of the cooperation.
As a result, Borussia Dortmund can rely in the long term on a highly competent marketing partner with many years of experience and international sales structures and further promote the internationalization of its marketing of sports and media rights.
Dortmund, 18. Dezember 2017
Borussia Dortmund GmbH & Co. KGaA Borussia Dortmund Geschäftsführungs-GmbH
Contact: Dr. Robin Steden Inhouse Counsel / Investor Relations
18.12.2017 Dissemination of a Corporate News, transmitted by DGAP - a service of EQS Group AG. The issuer is solely responsible for the content of this announcement.
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