DGAP-News: Borussia Dortmund GmbH & Co. KGaA / Key word(s): Miscellaneous Borussia Dortmund to open Singapore office
20.06.2014 / 10:15
The Borussia Dortmund success story is well-known in Germany. And now, the way Borussia Dortmund fought back from near-bankruptcy to establish themselves in the UEFA Champions League with a thrilling brand of football is earning more and more headlines in Asia too. Therefore, Borussia Dortmund has decided to launch a Representative Office in Singapore. The aim is to reach out to existing and potential BVB fans in the region, nurture contact to local media and expand commercial partnerships.
"We are increasingly aware of a rapidly growing interest in BVB in Asia. The bulk of our relevant foreign markets can be found in Southeast Asia in particular. We remain convinced that a BVB Representative Office in the region will intensify existing contacts in the long-term and enable us to seal further partnerships," said sales and marketing director Carsten Cramer.
Borussia Dortmund is already well-connected in Singapore through the main club sponsor Evonik and kit supplier Puma, who coordinate their Southeast Asia business from the city-state. The ambitious plan is to open the new BVB office in Singapore in time for the start of the 2014/15 UEFA Champions League season.
Dortmund, June 20th, 2014
Borussia Dortmund GmbH & Co. KGaA Borussia Dortmund Geschäftsführungs-GmbH
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Borussia Dortmund GmbH & Co. KGaA
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